Volume 7 Issue 12– December, 2008

In This Issue:

Tomorrow's Life Coach (TLC) is a monthly online journal from the Institute for Life Coach Training (ILCT) that nourishes the intellect, intuition and inspiration of the personal and business coaching community.


Pat's Ponderings - 13th Annual ICF Global Convention

I just attended the 13th annual ICF Global Convention in Montreal. I have been to all 13 since the beginning, as well as 5 in Europe and two in Australia!  I get a lot out of meeting with my "tribe" at least once a year. I highly recommend you all consider going to next year's conference in Orlando, 90 minutes from my home in Florida.  Come visit!

The conference this year had high-quality presenters and especially inspirational keynote speakers. I was very pleased to see an emphasis on social action and coaching's opportunities, with all three keynotes making a connection to the possibility of using coaching to make changes in the world.

Vandana Shiva and Peter Senge delivered powerful messages that addressed directly the various crises the world is now facing and detailing key issues within the context of economic/socio/environmental concerns. They both discussed various reasons for the current global state of unrest and related these to climate change, consumerism, globalization, and more.

Their remarks "underscored a central theme." They believe, as others do, the root cause of our global mayhem is that we have lost sight of what is real. We have shifted our belief system, our economic policies, our personal values and corporate values to what's really made up of "fiction" . . . our own make-believe versions of truth. Anyone following the current U.S mortgage debacle and its fall-out may relate. But, there is much more to this and they connected this theme on a significantly more pervasive level. When it comes to fixing these crisis, Vandana Shiva poignantly said: "You can't bail out a fictional story. The bubble (of fiction) has burst and you can't put a bubble back together."

What a powerful statement. "But what did that have to do with coaching?" Everything! Shiva said. "The world is now toxic (with all its symptoms). The coaching profession can serve as a a detoxification agent. We (echoing Gandhi) can be the change we want to see."

Peter Senge's presentation was equally detailed and powerfully outlined many of these "ailments" — issuing a warning and call to action to individuals, businesses and all systems to take a stand and do what needs to be done to reverse current trends.  

Listening and reflecting while Senge and Silva presented, I realized they were outlining external issues that impact all of us and challenging coaches to consider the impact we have on people's internal issues and the choices they make based on heightened awareness.

The call of coaching is to inspire change with one person at a time and/or one team at a time and/or one company/organization at a time –and help transform systems (organizations, communities, etc.) to step up to a larger purpose. Inspire ourselves and our clients to be the change we want and need to see in the world.

This was a powerful call for a group that is still emerging as a profession and still finding its way.

Senge spoke about companies that thrive and live long and those that don't. He shared this powerful quote from A.D de Geus: "The long-lived companies see themselves first and foremost as a human community rather than a machine for producing profit."

Senge also felt that tapping into human potential will serve organizations better in the years ahead – leverage their people's resourcefulness, creativity, intellectual talent and more — to stay relevant, meaningful and be a contributing member of the broader communities and world in which we serve and live. Coaches can help organizations and communities to do that!! Are you working for such an organization? Are you as a leader (at any level) doing your part to create that kind of culture within your working life — your organization? As a coach, are you having conversations with your clients and prospects that inspire this kind of commitment?

Emphasizing the importance of change from the Inside Out, the final keynote address was presented by Matthieu Ricard, author of several books including: "Happiness, a Guide to Developing Life's Most Important Skill." Ricard is a Buddhist monk who has also had a substantive career in cellular genetics.  He obtained his PhD in Genetics and has done 35 years of post doctoral study in Tibet! He is an active researcher on the effects of meditation on the brain and he fluently bridges science with philosophy and years of personal experience. He shared a very powerful and convincing message on how we can begin to rethink our realities in our fast-paced world and create a more ‘truthful' and sustaining version of happiness.

Monsieur Ricard was very inspirational, funny, articulate, and clear.

The conference presented a view of the change that can happen in this world if we focus on the possibilities, then act. Action can be either in political and social ways, big or little, local, or global. Get involved, be passionate and find others to join you. 

Happy Holidays!
Pat

Patrick Williams Ed.D., MCC
Chief Energizing Officer, ILCT
Department Chair, Professional Coaching, International University of Professional Studies
Author: Becoming a Professional Life Coach. Therapist as Life Coach, Total Life Coaching,
Law and Ethics in Coaching

Recipient of Global Visionary Fellowship for Non Profit www.CoachingTheGlobalVillage.org
Biography

P. S. Many of you know of my non-profit (www.CoachingTheGlobalVillage.org) which is where my heart and soul meet - taking the power of the coach approach to people and places that would not otherwise benefit from the power of coaching. (Read more at the website of CGV and if you would like to make a donation, please let me know. We are now tax-exempt!  Send me an email to Pat@Coachingtheglobalvillage.org and I will send you the details.)


Monthly

Introduction to Coaching Calls:

Join us for a one-hour class that will introduce you to the wonderful career of Life Coaching. We want to share our excitement with you and give you information to help you decide if life coaching is for you!

Fee: No charge. (Long distance charges may apply).

  • What is Coaching?
  • Origins of Coaching
  • What Research Says Good Coaches Do
  • Current Status of Coaching
  • Why is Coaching Becoming So Popular and Needed Now?
  • Benefits of Adding Coaching to Your Business
  • Helping Professional to Coach: 7 Success Factors
  • Some Similarities and Differences Between Coaching and Therapy
  • Questions and Answers

December 5th: REGISTER NOW

January 9th: REGISTER NOW

Times: 2:00 p.m. Eastern/New York/Toronto time


Free Coach Referral Service for CLCs
ILCT provides a listing of Certified Life Coaches and graduates of our Accredited Coach Training Program. These are coaches who have completed at least 60 to 130 hours of coach training. This is a value-added service for those ILCT students who have reached this high level of excellence!

This list is being offered as a free service to assist individuals in identifying and selecting coaches best suited for their particular need.

If you have your Certified Life Coach credential, and have not registered — Sign up now


News & Features

Dr. Patrick Williams in the Classroom!

Dr. Pat Williams, Founder and President of the Institute for Life Coach Training, will be returning to teach three Foundational classes in 2009. He is excited to be teaching again, with new materials which meet ISO standards and use his newest book, Becoming a Professional Life Coach: Lessons from the Institute for Life Coach Training.

The classes are:

  1. January 20th - June 9th Foundational class with Lynn Meinke

  2. March 17th - August 7th Foundational class with Marilyn O'Hearne

  3. May 19th - September 13th with Lisa Kramer

Coaching Specialties in Health and Wellness - in case you missed it!

Dr. Patrick Williams and Jim Strohecker discussed the Coaching Specialties in Health and Wellness, including:

  1. Opportunities in health and wellness, i.e. clients with specific health challenges.
  2. Opportunities within industries, such as hospitals, insurance companies, and corporations with wellness departments.
  3. Using the Wheel of Life to expand conversations into optimal living and well-being.

Listen now!


Informational Call: 360 Assessments - December 10, 2008

Join Dr. Tom Krapu on December 10th at 11:00 a.m. Eastern for an informational call on his new 360 Assessments Course, beginning January 14, 2009.

360 surveying tools are powerful tools to mirror back to a coaching client how they are seen in the world. This makes them a quintessential developmental tool. This course will introduce 360 surveys and teach fundamental principles for using them with your coaching clients. During this call, Dr. Krapu will answer:

  1. How 360 surveys be leveraged into the coaching process and conversation.
  2. How 360 survey's will create distinction within the marketplace for you as an expert in your niche.
  3. What value there is in having a 360 experience.
  4. How it can help your own brand.

Date: Wednesday, December 10, 2008
Time: 11:00 a.m. Eastern/New York/Toronto time

Fee: No charge (some long distance charges may apply).

REGISTER for this call

If you have additional questions, please contact Tom at Tom@lifecoachtraining.com


Informational Call: Body-Mind Life Coaching™: Using the Body to Deepen Awareness and Forward the Action

Join Dr. Lauree Moss, MSW, Ph.D., PCC to learn more about this exciting certificate course, which starts on March 24, 2009 for 16 weeks. Using Body-Mind Life Coaching™ tools, coaches will learn ways to work with the powerful messages of the body. It is said that the body never lies. Through habitual ways of thinking, acting and feeling, there is often a disconnection between the mind and body. Coaches, in any niche, who are interested in learning more about how to integrate non- verbal dimensions into their coaching, will gain invaluable skills and tools.

Lauree will discuss:

  • What is Body-Mind Life Coaching™
  • Skills and tools taught in the class
  • Ways to use (2) specific tools that are integrated throughout the class: Breath & Mindfulness
  • Case examples
  • What you will gain personally and professionally by getting this certificate.

Date: January 27, 2009
Time: 3:00 - 4:00 p.m. Eastern

Fee: No charge (long distrance charges may apply)

REGISTER for this call

If you have questions you may contact Lauree at Lauree@lifecoachtraining.com


ILCT and Print®

The Institute for Life Coach Training announces the unique Print® tool provided by Hertz-Reeder Print Strategies.  This dynamic tool is brought here by past ICF president, Bobette Reeder, MCC. Print® is an independently developed and independently validated, quick online survey and accurate report that answers the pivotal question - why do people feel, think or act as they do?

Through Print, both Coach and client gain a clear picture of the frequently hidden yet vital motivations that drive client behavior, creating unprecedented numbers of "ah-ha" moments to accelerate client self awareness and make meaningful shifts. Concisely written and in lay person’s terms, the Print® report provides a jumping off point from which to coach more effectively, increase coaching confidence and yield better client results. Coaches at all levels have found Print® to be an amazing tool.

Becoming a Certified Print® Coach requires a six-session teleclass program taught by master coach instructors. Six ICF-CCEU credits are also awarded upon class completion.

The next class will start on either January 12th or January 14th, 2009. Additional dates will be posted. [IMPORTANT : Please use the Referral Code: LCT during registration for the class - note that you will need a Referral Code in order to register.

A complimentary call with Bobette Reeder, MCC and Margaret Krigbaum, MCC has been scheduled for Jan. 7th at 2:00 p.m. Eastern to tell you more about Print® (Call 712-429-0700 pin:689839#)

Read more / register.


Counseling vs. Life Coaching
Are counseling and coaching competing professions, complementary professions or part of the same profession, only packaged in two different ways and requiring different levels of training?
By Jim Paterson (used with permission - Counseling Today Online)

The relationship between professional counselors and life coaches is sometimes akin to that of stepsiblings. They are loosely connected because they share the same family name — "helping professional." And because of that name, those outside the "family" sometimes link the two (like it or not).

However, like stereotypical stepsiblings, although counselors and life coaches are familiar with each other and even share some similar traits, they are sometimes prone to less positive feelings of competition and, at times, distrust.

According to interviews conducted for this article, many professional counselors and life coaches agree that they can coexist — even flourish — and that clients will be better off if both services are available from well-trained practitioners. They generally agree that coaches should be certified through a strong, formal process that requires ample amounts of study and experience. And it is broadly believed that there are limits to what life coaches can and should do with clients, with both sides agreeing that coaches should refer clients to a therapist if a significant psychological problem is discovered.

There is, however, often a larger divide when the discussion turns to how coaching and counseling are defined and what each profession offers.

Coaching advocates say they provide a distinct service that helps clients work on their goals for the future and create a new life path. They say counselors spend more time examining the past, looking for solutions to emotional concerns and seeking a diagnosis required by insurance companies. Coaches suggest that the relationships they establish with clients are also more collegial in nature. Coaches and clients work in a less structured environment as a team rather than setting up a "doctor-patient" relationship.

Lynn Mitchell, a business executive and management consultant for nearly 20 years, is working on a master’s degree in counseling in Chicago but wants to be a life coach. She compares coaching with services provided by personal trainers, nutritionists or massage therapists, who help people with health concerns. "There are a lot of people trying to cope with life adjustments, anxieties and personal challenges," says Mitchell, a member of the American Counseling Association. "Coaching can help, and there is something positive and preventative about it. Wellness is a trend, and coaching is part of it."

Not all professional counselors, however, necessarily see the distinction. Although acknowledging the value of what properly trained life coaches offer to clients, many counselors maintain that coaches are simply utilizing theories and techniques taught to every counselor as a matter of course.

"We can do anything a coach can do. It is part of our training, and it is part of how we work with clients," says Sue Pressman, president-elect of the National Employment Counseling Association, president of Pressman Consulting in Arlington, Va., and a longtime member of ACA. "There are coaches who go through good training programs. I’m sure they are skilled and effective, but that is not to say that counselors aren’t, nor that we don’t offer these services."

Pressman believes professional counselors need to better market the services they are already qualified to provide that allow them to help individuals in the same way as coaches. "Good coaches should come out and make it clear they are not counselors and refer people for the proper services," she says. "And it is also only fair that good counselors be encouraged to say that they do coaching."

Larry Pfaff, an ACA member and associate professor at Spring Arbor University in Spring Arbor, Mich., was in private practice as a counselor for 20 years. He has been vigorous in raising concerns about the coaching profession, particularly when he served on the Michigan Board of Counseling. Based on his study of different websites for coach training and services, Pfaff believes many coaches are not adequately trained and might essentially be practicing counseling without a license.

"There are some good training programs out there, and coaches are often doing some good stuff and meeting important needs," he says. "But there are also a lot of programs that don’t require much more than a few weeks of training." Pfaff adds that he is also often cynical about the success some life coaches proclaim to have. "I think a lot of it is a placebo effect," he says. "Clients pay money — and often a lot of money — to coaches, so they think they must be better."

Despite these differences of opinion, most of the individuals contacted by Counseling Today agreed on one thing: A future in which life coaches and professional counselors can learn to coexist and collaborate is best for both professions — and their clients.

What is coaching?

The International Coach Federation (ICF), which claims to be the largest coaching credentialing and support organization in the world, defines coaching as "partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. Professional coaches provide an ongoing partnership designed to help clients produce fulfilling results in their personal and professional lives. Coaches help people improve their performances and enhance the quality of their lives. Coaches are trained to listen, to observe and to customize their approach to individual client needs. They seek to elicit solutions and strategies from the client; they believe the client is naturally creative and resourceful. The coach’s job is to provide support to enhance the skills, resources and creativity that the client already has."

Patrick Williams, a psychologist for 28 years who moved into the coaching profession in 1990, helped to found ICF in 1995. He sees coaching as an "evolutionary step" among the helping professions and believes coaching’s definition and boundaries will become clearer with time. He further says that coaching is "the hottest trend to hit the self-improvement business" and regards coaching as being clearly rooted in well-accepted theory.

"Adler and Jung saw individuals as the creators and artists of their lives and frequently involved their clients in goal setting, life planning and inventing their future — all tenets and approaches in today’s coaching," says Williams, who also points to Carl Rogers’ work with client-centered therapy as a "significant precursor to coaching." He says coaching was born of advances in the helping professions that were then blended with consulting practices and organizational and personal development training trends. Coaching takes the best of all those approaches, he contends, to provide a new type of assistance.

An ACA member, Williams is likewise a strong supporter of counseling and does not believe that the emergence of coaching poses a threat. "Traditional therapy will not become extinct but will increasingly offer help primarily to those who need clinical services," he says. "Therapy is about uncovering and recovering, while coaching is about discovering."

Edward Colozzi, a career development expert and author of the book Creating Careers With Confidence, says although coaching has its limitations, its practice harkens back to times in many cultures when spiritual leaders, shamans, mentors or others in the community offered informal guidance. "It is, in a way, a back-to-the-future paradigm shift," Colozzi says. "A life coach is like a mentor — a person who joins us on a journey. Many people have performed that role in the past. But in a society such as ours that starts to have rules and regulations … that may be where counseling was born. Now, perhaps, we are seeing a return to something more basic."

In the early 1970s, Colozzi says that he, along with others, pioneered "career life" counseling, which may have been the precursor to coaching. Today, the distinction between the two is often described as a difference in thinking about the significance of the past.

"Coaching is more focused on the present and the future," says Paula Padget Baylor, a graduate student adviser in Eastern University’s Counseling and Psychology Department in St. Davids, Pa. A trained counselor and coach who works in both areas and trains professional counselors to use their coaching skills, Baylor is an ACA member who has been in private practice for 10 years.

She explains that coaches generally work on four areas with clients:

  • Defining goals
  • Formulating a plan that will use the client’s skills
  • Holding the client accountable for progress
  • Providing structure, encouragement and support

"Through coaching, clients can learn how to use healthy and helpful ways of navigating through life," she says.

What’s the difference?
Both professional counselors and coaches see similarities between the two fields, but also draw sharp distinctions. "There is a spectrum of need," Mitchell says. "Currently, counseling focuses on moving people from a state of dysfunction to one of being functional. But there are many people who are very functional, yet maybe not highly functional or achieving their full potential. The only place they could turn is the self-help section of the bookstore. Coaching provides an alternative."

"Coaching has a role, a narrower focus than counseling," says ACA member April Summers, a counselor at a maximum-security prison in McLoud, Okla. Summers has herself used a coach and believes coaching is an important helping profession, although one with a limited reach. "It helps clients set manageable goals and reach them, especially someone who doesn’t know where to start or how to tackle a big change in their life," she says.

Most counselors who contacted Counseling Today for this article said they see some similarities between coaching and popular counseling theory. Coaching’s emphasis on setting goals and focusing on the future reminds some of solution-focused counseling. Others see the work of Carl Rogers in coaching’s suggestion that clients themselves have the capability to find solutions to the issues that confront them.

But other counselors, such as Summers, are concerned by the prospect of coaches overreaching. "I think good coaching should start with the disclaimer that coaching is limited and that more serious, deeper issues may need therapy," she says.

Peter Moskowitz, an ACA member who coaches health care professionals and is the executive director of the Center for Professional and Personal Renewal in Palo Alto, Calif., concurs that coaches need to understand the difference between the services they provide and counseling. "I do not take on clients who, in my judgment, have serious mental/emotional problems — problems such as substance abuse, major depression and personality disorders," he says. "When I suspect any of those issues, I refer the client to an appropriate mental health professional for a thorough evaluation and resume work once the client is emotionally stable."

Stephanie Baffone, an ACA member and Licensed Mental Health Counselor with her own practice in Newark, Del., has worked with a coach personally and says she found the process helpful "but only in regard to setting life goals and working on some of the more superficial challenges I run into while working on those goals. From my limited experience, the opportunity for psychological exploration is not inherent in the life coaching process."

Williams wholeheartedly agrees that coaches should steer clear of certain areas and be quick to refer clients to the appropriate mental health professional. And he doesn’t view the client bases for coaching and counseling as being interchangeable. Coaches work with healthy clients who are striving to improve their circumstances, he says, and counselors work with persons needing help and hoping to identify dysfunction or trauma to heal and resolve old pain.

"Counselors assume emotions are a symptom of something wrong; coaches assume they are natural and can be normalized," Williams contends. "Therapists diagnose and provide professional expertise and guidelines, and coaches help clients identify the challenges, then work in partnership with clients to obtain their goals."

Another difference? Progress is often slow and painful in counseling, but it is typically "rapid and usually enjoyable" in coaching, according to Williams. Again, he attributes this to the differences between the client base of each profession. "(Clients who seek coaching) aren’t usually coming with a dysfunction or because they are in pain," he says.

That distinction is what drew Mitchell to coaching, where she hopes to provide "wellness counseling and personal coaching." She draws the boundary line as such: "If you are ill, see a counselor. If you are focused on prevention and maximizing your emotional health, see a coach."

Michael Walsh, president of the Counseling Association for Humanistic Education and Development, a division of ACA, says the boundaries may not be that clear. "Like many things in life, rarely are things so simple. Clearly, there are counselors who focus on prevention, maximizing emotional health and achieving peak performance," he says. "The difference is that counselors also have the additional training to help clients when things are not going so well."

"I think that both coaching and counseling can be an incredibly beneficial process for folks," Walsh continues. "The key here is the training of the counselor or coach and the personal fit between the client and the counselor or coach. I would encourage folks to first be sure that any professional has the requisite training and credentials in order to ensure the quality of the services provided. This is especially important in fields in which there is limited regulation and oversight, such as coaching. Then, I would encourage folks to look for a good personal fit with the style, approach and training of the provider. We know, based on the literature in both peak performance work and in counseling, that personal connections often foster the greatest motivation toward success."

Straddling the line
Not every counselor would say they are focused on "dysfunction." Many ACA members take a "wellness" perspective with clients and see their main purpose as helping individuals to reach their full potential. But as Williams points out, many people are reluctant to see professional counselors for any reason because there is still a prevailing notion that only individuals with serious problems seek out counseling or "therapy." Young people, in particular, are much more likely to want to see a coach, he says.

Diane Bast, who received her counseling degree after 22 years in human resources and now practices coaching in Elm Grove, Wis., says professional counselors are often faced with a "mental health" label and an insurance reimbursement process that requires assignment of a diagnosis. "I see a lot of people in my practice who really want coaching and more direction, and they balk at having to fill out all kinds of paperwork implying mental problems," says Bast, a member of ACA. "They want to talk about their careers and what is holding them back or causing them problems on the job."

Joey Harman was a teacher before getting her master’s in counseling. She was working in a community mental health agency and in private practice when she decided to get her coaching certification through the MentorCoach program based in Bethesda, Md. Like Williams, she believes coaches have a unique role to play as helping professionals, primarily working with people who are generally healthy but still need support. Harman, an ACA member, says her understanding of basic counseling techniques makes her a better coach, and she still practices in both fields, although she keeps them entirely separate.

Pfaff believes most professional counselors are already qualified to also coach clients without additional training. "Counselors can use parts of what they had in training — some cognitive therapy and solution-focused work and a little Carl Rogers. Most counselors with very little other work can do (coaching). Eighty percent already are." He says counselors simply need to do a better job of defining their expertise, highlighting their coachlike services and marketing themselves to the public.

But professional counselors who offer coaching services should understand that, legally, they are still practicing counselors. "Be aware that licensing boards do not necessarily differentiate between counseling and coaching activities," says ACA Chief Professional Officer David Kaplan. "Your licensing board may well view your coaching as falling under their scope of practice. Therefore, you should fulfill all mandated state licensing requirements — for example, obtaining informed consent, reporting child or elder abuse, etc. — with your coaching clients just as you do with your counseling clients."

Because of the lack of differentiation, professional counselors who conduct "coaching" can have complaints lodged against them by their coaching clients with state counseling licensing boards. In addition, coaching clients can sue counselors for malpractice and attempt to hold them to the standards of Licensed Professional Counselors, even if the counselor was providing services as a "coach." The bottom line, Kaplan says, is that counselors who identify themselves as "coaches" to clients must still maintain the same standards as professional counselors.

Coach training
Some professional counselors are using their high level of training and skill to also dip their toes in the coaching pool; others are concerned that too many unqualified or underqualified "coaches" are diluting the professionalism and true value of the helping professions. Pfaff, for one, complains that coaches charge considerably more than most counselors — $200 to $300 an hour — even though they don’t necessarily have the same level of training or experience. He suggests strict certification laws should be established for the coaching profession and that some coaches should be investigated for practicing without a counseling license.

Jason Newsome, director of clinical services for Family Counseling Connection in Charleston, W.Va., agrees. He claims there are no repercussions for ethical breaches in the coaching profession, no standards of practice and no guarantee of competence. "Life coaches are permitted to practice without a license," says Newsome, a member of ACA and president of the West Virginia Association for Spiritual, Ethical and Religious Values in Counseling.

Newsome also believes that counselors have allowed "too many ad hoc services to be provided under the guise of counseling, diluting the value of the services we provide. As a profession, we have to be able and willing to stand up for ourselves."

In the past, ACA has not addressed the issue of coaching, but President Colleen Logan says she believes it is now an issue to which the association should pay attention. "We’ll need to study it," she says. "Certainly, coaching is a valuable service when offered by well-trained, caring people, but the public should be protected from those who aren’t qualified or those who offer counseling services they aren’t trained for."

Williams and other coaches say the coaching phenomenon is market driven — that the public wants and needs this type of service. Coaching proponents also say that most legitimate training programs describe the boundaries of the coaching profession and make it clear that coaches should not offer counseling services. The ICF has three levels of accreditation:

  1. Associate Certified Coach — Requires 60 hours of coach-specific training and 100 hours of coaching experience with at least eight clients
  2. Professional Certified Coach — Requires 120 hours of coach-specific training and 750 hours of coaching experience with at least 25 clients
  3. Master Certified Coach — Requires 200 hours of coach-specific training and 2,500 hours of coaching experience with at least 35 clients

The ICF also sets objectives for ethical and professional behavior.
One program whose requirements for certification meet those set by ICF is Martha Beck’s Life Coach Training, which takes 39 weeks and costs about $6,000 for those wishing to be certified. Beck’s training for life coaches includes a prework homework packet that must first be completed, followed by six 90-minute classes, nine 60-minute classes and 15 75-minute classes, all taught by Beck, who holds a doctorate in sociology from Harvard University, has written and lectured broadly on coaching and is a contributor to Oprah Winfrey’s O magazine. All classes require completion of homework and include 25 students. Certification requires completion of 20 paid hours of coaching and passing a written test, in addition to being interviewed by Beck.

Williams’ program, the Institute for Life Coach Training, requires students to pass a 40-hour foundational course as well as a written exam. Other requirements include 50 hours of coaching, along with two 20-hour practicums with coaching sessions, an ethics class and 42 hours of elective courses.

Other coaching programs, however, require far less training. Pfaff and other professional counselors urge that something be implemented to ensure that coaches receive a set amount of minimum training. "My bigger concern here is that the next step might be a state legislature passing a coaching license law," Pfaff says. "What’s to stop them from getting a 10-hour training program that would qualify them for a license? Then we will wish we had done something about it."

Some counselors contacted for this article also said that, given some of the overlapping characteristics of coaching and counseling, they would like to see ACA play a guiding role in coaching’s future development, perhaps by stepping in to offer certification to coaches or by giving its blessing to some set of minimum standards. The main concern expressed by professional counselors, however, was that coaches need to be more closely regulated so they will not be tempted to cross the line and offer counseling services unless properly trained and certified.

Jim Paterson is a school counselor in Maryland and a frequent contributor to Counseling Today.


Expand Your Business! Deepen Your Coaching Skills!
Register For Upcoming Classes at ILCT

JANUARY 2009
6th Executive Coaching Practicum
6th Relationship Coaching Advanced Skills Practicum
8th Practice Made Perfect: Marketing Your Coaching Business For Maximum Success
12th

Advanced Skills Practicum for Christian Students

13th Advanced Skills Practicum
13th

The Foundational Competency Practicum & Assessment Process

14th

360 Assessments Course

14th

The Foundational Competency Practicum & Assessment Process

19th Foundational Coach Training
19th Ethics, Risk Management and Professional Issues
19th Emotional Intelligence Coaching
20th Foundational Coach Training
20th Relationship Coaching with Couples
20th Relationship Coach Specialist (RCS) Certificate Courses
29th Falling Awake: Success Strategies I
29th Coaching with Spirit and Soul: Coaching Through the Midlife Transition
FEBRUARY 2009
3rd Creating a Referral Based Coaching Business
5th Coaching the Addiction-Recovered Client to Full Potential
17th Foundational Coach Training
MARCH 2009
4th Group Coaching
4th Practice Made Perfect: Marketing Your Coaching Business For Maximum Success
17th Foundational Coach Training
17th Executive Coaching and Development
24th Body-Mind Life Coaching(TM) Specialist Certificate Course:
Using the Body to Deepen Awareness and Forward the Action
24th Employee Assistance Coaching Specialist (EACS™)
30th Foundational Coach Training for Christian Counselors
APRIL 2009
1st Business Planning & Development for Service Professionals
6th

The Foundational Competency Practicum & Assessment Process

7th Creating a Referral Based Coaching Business
20th Foundational Coach Training
21st Foundational Coach Training
TBA Registered Leadership Coaching Course
MAY 2009
4th Ethics, Risk Management and Professional Issues
5th Practice Made Perfect: Marketing Your Coaching Business For Maximum Success
5th

The Foundational Competency Practicum & Assessment Process

7th Group Coaching
19th Foundational Coach Training
JUNE 2009
4th Practice Made Perfect: Marketing Your Coaching Business For Maximum Success
9th Creating a Referral Based Coaching Business
22nd Relationship Coaching Advanced Skills Practicum
22nd Foundational Coach Training
23rd Foundational Coach Training
JULY 2009
2nd Group Coaching
21st Foundational Coach Training
AUGUST 2009
4th Creating a Referral Based Coaching Business
18th Foundational Coach Training
SEPTEMBER 2009
8th

The Foundational Competency Practicum & Assessment Process

8th Practice Made Perfect: Marketing Your Coaching Business For Maximum Success
9th Group Coaching
9th

The Foundational Competency Practicum & Assessment Process

14th Ethics, Risk Management and Professional Issues
21st Foundational Coach Training
22nd Foundational Coach Training
28th Foundational Coach Training for Christian Counselors
OCTOBER 2009
8th Creating a Referral Based Coaching Business
20th Foundational Coach Training
NOVEMBER 2009
17th Foundational Coach Training
 

Additional classes, details and online registration at our course section. Some schedules may change; check listing or contact Edwina Adams, Administration/Registration, at edwina@lifecoachtraining.com.


Where In The World Is Pat Williams?

February 5th
Cedarbrook, SeaTac, WA
Puget Sound Coaches Conference 2009
Keynote speaker - Coaching and Social Action: Creating Choice in Challenging Times
Breakout - Transpersonal Coaching: Mind Body and Spirit


What Pat Recommends

Character Strengths and Virtues

Happiness: A Guide to Developing Life's Most Important Skill by Matthieu Ricard

This is a revolutionary look at happiness, deeply philosophical and tremendously engaging, from one of the world's most compelling voices on the subject. Drawing from works of fiction and poetry, contemporary Western philosophy, Buddhist thought, current psychological and scientific research, and personal experience, Ricard weaves an inspirational and forward-looking account of how we can begin to rethink our realities in a fast-moving modern world. With revelatory lessons and exercises that blaze a clear path for readers, this book offers an eloquent and practical guide to a happier life.


Becoming A Professional Life Coach

Becoming a Professional Life Coach: Lessons from the Institute for Life Coach Training by Dr. Patrick Williams & Diane S. Menendez

Beginning with a brief history of the foundations of coaching and its future trajectory, Becoming a Professional Life Coach takes readers step-by-step through the coaching process, covering all the crucial ideas and strategies for being an effective, successful life coach, including:

  • Listening to, versus listening for, versus listening with;
  • Establishing a client's focus;
  • Giving honest feedback and observation;
  • Formulating first coaching conversations;
  • Asking powerful, eliciting questions;
  • Understanding human developmental issues;
  • Reframing a client's perspective;
  • Enacting change within clients;
  • Helping clients to identify and fulfill core values, and much, much more.

Tomorrow's Life Coach

Patrick Williams, Ed.D., Publisher
© 2008 Institute for Life Coach Training
www.lifecoachtraining.com
Phone: 888-267-1206
info@lifecoachtraining.com

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