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  • Your Brand Isn’t Your Logo, It’s Your Promise
October 26, 8:00 pm
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Session 3 of 6 in the series Beyond the Calling: The Business Behind the Coach

Your brand isn't your colors, your font, or your logo, it's the promise clients believe you'll keep. We'll break down what a brand actually communicates to the people you want to serve, and where new coaches waste time and money overengineering the wrong things.

Hosted by Michelle McEllis, MSEd, BCC, CPTD, LSSBB

Companion documents:

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Business Building 3
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Previous calls:

Session 1: You Answered the Calling. Now Build the Business.

Session 2: Pick a Lane or Get Passed By

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Listen to the Call:

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